Jetour Mobility Services is supporting the Nigerian Auto Journalists Association ( NAJA) through the sponsorship of their 2025 annual training/ summit which will be taking place at the LCCI Alausa in Ikeja, Lagos on Friday, October 10.
The leading auto firm brokered the strategic partnership in order to equip the journalists with the knowledge and tools needed for the fast-evolving landscape of automotive technology and artificial intelligence (AI).
Morever, they aim to contribute positively to the growth of the automobile industry in Nigeria while improving on it’s market share.
The event is expected to attract key industry stakeholders, including automakers, distributors, tech solution providers, and mobility startups, all of whom will share experiences and insights on transportation
With the theme: “AI Automotive Reporting: Smart Cars, Smart Stories,” the one-day event aims to bridge mobility and media with AI.
Chairman of the Planning Committee, Mr. Rasheed Bisiriyu, noted that this year’s edition would spotlight the intersection of journalism, smart mobility, and artificial intelligence.
Bisiriyu said participants would benefit from sessions led by seasoned facilitators drawn from both the tech and auto sectors.
Head of Training at Tech365, Wale Olajumoke, is among the lead speakers.
Olajumoke’s background is significant. He is coming from an educational technology firm known for delivering in-demand skills across AI, data analytics, cloud computing, cybersecurity, and software engineering.
Also lined up for presentation is Henry Ojelu, an experienced journalist with Vanguard Newspapers. He is expected to offer practical insights into the application of AI tools in modern news reporting, especially within the automotive beat.
Apart from driving innovation in automotive journalism,
Bisiriyu explained that
the training would also provide participants with a comprehensive overview of AI-powered automotive technologies and their implications for journalism.
“We are preparing journalists to report effectively on smart mobility, autonomous driving, and connected vehicles. It’s about improving the depth, accuracy, and creativity in auto reporting,” he said.
Chairman of NAJA, Mr. Theodore Opara, hailed the initiative as both “timely and strategic,” emphasising that artificial intelligence was no longer a futuristic ideal but an urgent necessity in both newsrooms and the auto industry.
“The way vehicles are being designed, marketed, and operated is evolving rapidly.
” Journalists need to evolve too. This training will empower auto journalists to understand and report on these changes more effectively,” he said.
Opara also stressed the importance of digital tools for fact-checking, data analysis, and multimedia storytelling, noting that AI should be seen as a tool for empowerment rather than a threat.
“The ability to interpret autonomous vehicle data, review smart car reports, and explore mobility platforms will give our journalists a global edge,” he added.
On strengthening Nigeria’s auto journalism ecosystem,
NAJA reiterated that the training/ summit is one of its flagship professional development programmes designed to build capacity, foster industry collaboration, and support the growth of Nigeria’s automotive sector.
The organisers assured stakeholders that the 2025 edition of NAJA training would not just inform but also “transform the role of auto journalists in the digital era – equipping them with the tools to tell smarter stories about smarter cars.”
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