Firm laments as Davido requests $5m for endorsement

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Founder of BillPoint app, built to enable users to easily purchase affordable airtime, data, and pay bills for their electricity and cable TV, Linus Williams has said that Nigerian music star, Davido demanded $5 million to endorse his app.

A report by Per Seconds News on Tuesday, said the CEO, Linus Williams, on Instagram, disclosed that Davido’s team demanded the cost of bringing the musician on board as an ambassador to his company.

The post entitled “Re: Endorsement Deal Inquiry” reads “Hello Mr Williams, thank you for your email. Davido’s endorsement fee is $5m for a full calendar year and is subject to review at the end of the endorsement period.

“Kindly let me know how you would like to proceed.”

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Williams, ad reported, had initially prepared a whopping N150 million (approximately $205,000).

The Anambra tech guru, Linus Williams, is the founder and CEO of the BillPoint app.

The app was launched in April 2023 and is designed to enable users to easily purchase affordable airtime, data, and pay bills for their electricity and cable TV.

Since its launch, the app has gained significant traction.

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